Ron Hubbard

-A lot of valuable advice on this issue gives Hubbard’s technology. Many sellers make sales intuitively, and in this case there is no constant, ie that was today successfully, not a fact get tomorrow. Need to be aware. Ron Hubbard describes several types of exchanges: crime; uneven; Equal; exchange with excess. Because the exchange – it is something to replace something that is two-way flow, “criminal” – is the flow in one direction. For example you steal a purse, while not even leaving a business card with your name. “Unequal exchange” – is when, for example, a customer bought a service or product, and the seller to him between times rude. “Equal Exchange” – one might say that the most straightforward.

The client paid – seller has provided. However, the latter kind of exchange, ie exchange with excess helps make clients your friends. The essence of this exchange – it is always to provide the customer more than he expects. And do it suddenly. For example, a girl in the store to buy makeup, and she presented with Probe-known spirits. Yes, it’s just a probe, but since it is a gift, and suddenly, it will create a positive. This is a sample sale with emotion – you will be very nice to get something from the top. You, therefore, not sell the goods, and emotion. People in different companies can talk about one and the properties of the product, but he will never forget how you spoke with him, what emotions you gave him.

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