A series of articles entitled "Commercial real estate in the context of the" Author – Victor A. Hudson. (Present understanding is indispensable, hence the advice to the reader: read the articles in chronological order and clarifies the obscure words in the glossary below article or a dictionary. Myself so I'm doing. SH) Article number 4: "To be discussed! – Some important data on the preliminary assessment of object of sale, "" counter-revolutionary things to say, Professor! "- Chairman of the House Committee Shvonder," Dog heart, "For what people pay money? Always only one – for the opportunity to achieve a desired state.
For achieving or approaching the target. Point. This is the tip of the pyramid, the rest below it, and it follows from this. And if we intentionally something to sell, we must understand and accept the above, as an axiom. A is the fact that the sale "without a hitch" – is to help and assist another person to acquire them a state, or what he wants get to achieve it. When the seller is driven by different impulses, he adds a series of "vtyuhivateley", which is extremely inefficient guys. But there are many.
Everywhere. I'm talking here about simply because the owners commercial real estate or business for sale, look at the implementation of its object both at the time of receipt for a desired outcome. Maybe this is quite natural for the owner as to owner, but it is also deadly for his performance as a seller, definitely.